Adriana’s Insurance draws 4,000 families to Irvine back-to-school fair

Adriana’s Insurance hosted a Back-to-School Community Fair in Irvine that drew more than 4,000 families and capped a statewide campaign distributing over 1,500 backpacks and school supply kits. The event focused on giving students confidence, community support and a stronger start to the school year.

Why it matters: - Adriana’s Insurance used a back-to-school campaign to do more than hand out supplies. - The company tied school prep to confidence, family support and community connection. - More than 1,500 California students received backpacks and school supply kits through the broader initiative. - More than 4,000 parents, children and family members attended the Irvine celebration.

What happened: - Adriana’s Insurance hosted its Back-to-School Community Fair at company headquarters in Irvine, California. - The event served as the culminating celebration for a statewide back-to-school initiative. - Families spent the day at activities, resource booths and entertainment designed around children and parents. - Adriana Gallardo, founder and CEO of Adriana’s Insurance, said the company wanted children to feel celebrated and confident heading into the school year.

The details: - Children could get a fresh haircut and manicure, race on a kids' F1 track, and interact with reptiles. - Families also received free tacos and access to community resources. - More than 20 vendors and community partners participated in the Irvine event. - Thirteen creators joined the celebration, including Neat Martinez, Concrete, Erika Rojo and Jessica Lemus. - The broader campaign brought free backpacks and school supplies directly into communities near Adriana’s Insurance offices. - The company said the initiative was built around a simple goal: helping children start the school year feeling prepared and supported.

Between the lines: - The event blended a school-supply drive with a festival-style experience. - That approach turned a practical need into a public display of community support. - The creator participation suggests Adriana’s Insurance is extending its reach through digital audiences as well as local families. - The campaign also positions the company as a community organizer, not just an insurance provider.

What's next: - Adriana’s Insurance says the back-to-school campaign is part of its year-round effort to empower local families. - The company plans to keep building partnerships with local businesses, corporate partners, civic groups and digital creators. - The Community Outreach team is available for strategic partnerships, media requests and executive interviews. - More information is available through Adriana’s Insurance social channels, Instagram, Facebook, YouTube, TikTok, X and Threads.

The bottom line: - Adriana’s Insurance turned a back-to-school giveaway into a large community event centered on readiness, confidence and belonging.